Multinational corporate website strategies and influencing factors: A comparison of US and Korean corporate websites Journal Articles Refereed uri icon

Overview

Published in

  • Journal of Marketing Communications

Time

Date/time value

  • 2009

Identity

Digital Object Identifier (DOI)

  • 10.1080/13527260802481207

Additional Document Info

Parent Title

  • Journal of Marketing Communications

Volume

  • 15

Issue

  • 5

Publisher

  • Routledge