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Gerda Gemser's highlights
FEATURED Journal article
Strategizing and the initiation of interorganizational collaboration through prospective resourcing
Read moreGerda Gemser's selected work
The Interplay between Intuition and Rationality in Strategic Decision Making: A Paradox Pe..
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Benefits of Customer Codevelopment of New Products: The Moderating Effects of Utilitarian ..
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Co-Creation with Customers: An Evolving Innovation Research Field
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Why some awards are more effective signals of quality than others: A study of movie awards
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Effects of reputational sanctions on the competitive imitation of design innovations
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Adding Value to Innovation: Impressionism and the Transformation of the Selection System i..
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Gerda Gemser's selected work
Scholarly Works
Displaying the 10 most recent scholarly works from 95 for Gerda Gemser.
Credentials
Positions
Chair Of Entrepreneurship
Management and Marketing
Education
PhD Management
Rotterdam School of Management (Erasmus University Rotterdam)