Conference Proceedings

Attitudes, norms and knowledge: Implications for ecologically sound purchasing behavior

SJ Bell, PJ Erwin, CS McLeod, EA Blair (ed.), WA Kamakura (ed.)

1996 AMA WINTER EDUCATORS' CONFERENCE, VOL 7 - MARKETING THEORY AND APPLICATIONS | AMER MARKETING ASSOC | Published : 1996

University of Melbourne Researchers

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Keywords

Business & Economics
Management
Social Sciences