Journal article

Trust in Prescription Drug Brand Websites: Website Trust Cues, Attitude Toward the Website, and Behavioral Intentions

Jisu Huh, Wonsun Shin

Journal of Health Communication | TAYLOR & FRANCIS INC | Published : 2014

DOI: 10.1080/10810730.2013.798386

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University of Melbourne Researchers

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Keywords

Humans
Impact
Young Adult
Advertising As Topic
Intention
Adult
United States
Information Science & Library Science
Communication
Context
Technology
Privacy
Middle Aged
Electronic Commerce
Prescription Drugs
Attitude
Information
Female
Trust
Aged
Model
Cues
Science & Technology
Male
Aged, 80 and Over
Internet
Online Trust
Web Sites
Risk
Social Sciences
Drug Information Services
Adolescent