Conference Proceedings

IT'S THE STRENGTH OF THE TIES: HOW MULTIPLEX SOCIAL NETWORKS AMONG FRONTLINE EMPLOYEES DRIVE SERVICE PERFORMANCE

Miriam Guenther, Peter Guenther, Simon J Bell, Garry L Robins, C Campbell, JJ Ma

LOOKING FORWARD, LOOKING BACK: DRAWING ON THE PAST TO SHAPE THE FUTURE OF MARKETING | SPRINGER INT PUBLISHING AG | Published : 2016