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Journal article

Advertising and Media in the Age of the Algorithm

John Sinclair

International Journal of Communication | USC ANNENBERG PRESS | Published : 2016

University of Melbourne Researchers

John Sinclair's Profile Picture
John Sinclair Author Culture and Communication

Related Projects (1)

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Globalisation and the media in Australia: an integrated analysis of trends and impacts, with special reference to the advertising industry

The overall national benefit will be to reveal how advertising is tied in to the manufacturing-marketing-media institutional complex in Aust..

Citation metrics

7Web of Science
9Scopus

Keywords

Behavioral Targeting
Facebook
Communication
Search Advertising, Behavioral Targeting, Social Networking, Google, Facebook
Google
Search Advertising
Social Sciences
Social Networking

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