Journal article

How Do Smokers Use a Smoking Cessation Text Messaging Intervention?

James Balmford, Ron Borland

NICOTINE & TOBACCO RESEARCH | OXFORD UNIV PRESS | Published : 2014

Abstract

INTRODUCTION: Mobile-phone-based text (SMS) messaging is an effective method for delivering smoking cessation assistance; however, little is known about optimal program use. This paper reports on the use of 2 forms of interaction (reporting changes in quit status and emergency help) among users of QuitTxt, an interactive, automated text messaging advice program. We examined preferences for messaging intensity, duration of use, and their associations with short-term cessation outcome or perceived helpfulness. METHODS: QuitTxt was offered during participation in a previously reported randomized controlled trial and was activated by 924 smokers or recent quitters, of whom 862 used it to a crite..

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