Journal article

Adult Smokers' Reactions to Pictorial Health Warning Labels on Cigarette Packs in Thailand and Moderating Effects of Type of Cigarette Smoked: Findings From the International Tobacco Control Southeast Asia Survey

Hua-Hie Yong, Geoffrey T Fong, Pete Driezen, Ron Borland, Anne CK Quah, Buppha Sirirassamee, Stephen Hamann, Maizurah Omar

Nicotine and Tobacco Research | OXFORD UNIV PRESS | Published : 2013

Abstract

INTRODUCTION: In this study, we aimed to examine, in Thailand, the impact on smokers' reported awareness of and their cognitive and behavioral reactions following the change from text-only to pictorial warnings printed on cigarette packs. We also sought to explore differences by type of cigarette smoked (roll-your-own [RYO] vs. factory-made [FM] cigarettes). METHODS: Data came from the International Tobacco Control Southeast Asia Survey, conducted in Thailand and Malaysia, where a representative sample of 2,000 adult smokers from each country were recruited and followed up. We analyzed data from one wave before (Wave 1) and two waves after the implementation of the new pictorial warnings (tw..

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Grants

Awarded by (Roswell Park Transdisciplinary Tobacco Use Research Center) from the U.S. National Cancer Institute


Awarded by Canadian Institutes for Health Research


Awarded by NATIONAL CANCER INSTITUTE


Funding Acknowledgements

The research reported in this article was supported by grants P01 CA138389, P50 CA111236 and R01 CA100362 (Roswell Park Transdisciplinary Tobacco Use Research Center) from the U.S. National Cancer Institute, Canadian Institutes for Health Research (57897 and 79551), Thai Health Promotion Foundation, and the Malaysian Ministry of Health.