Journal article

Relationship between constituent labelling and reporting of tar yields among smokers in four countries

RJ O'Connor, LT Kozlowski, R Borland, D Hammond, A McNeill

Journal of Public Health | OXFORD UNIV PRESS | Published : 2006

Abstract

Countries have adopted different approaches to disseminating cigarette tar, nicotine, and carbon monoxide (CO) levels to consumers, with some (e.g. EU member states, Canada, Australia, but not the United States) requiring disclosure of results from the International Organization for Standardization (ISO) test method on packs. Cross-country comparisons can provide insight into how smokers use yields when information is presented differently. We examined whether smokers in four different countries could recall the tar yield of their brand of cigarettes, using data from the third wave of the International Tobacco Control Four Country Survey (ITC-4). Of current smokers in the United States, Cana..

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