Journal article
Challenges to translating new media interventions in community practice: A sexual health SMS program case study
CJC Wright, K Leinberger, MSC Lim
Health Promotion Journal of Australia | WILEY | Published : 2016
DOI: 10.1071/HE15057
Abstract
Issue addressed Herein we discuss translational challenges for new media interventions, using the Sexual Health & Youth (SHY) short message service (SMS) project to illustrate particular challenges relating to recruitment and evaluation. Methods Following the delivery of an SMS sexual health program, available documents (progress reports, communications with project staff, ethics submissions and reporting) were analysed thematically to elucidate the barriers to recruitment, implementation and evaluation. Results Despite being framed by evidence-based research, the project had little impact on the intended population. Only 119 of an expected 5100 young people (2%) enrolled to receive SMS mess..
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Funding Acknowledgements
The SHY project was funded by the Victorian Department of Health. The authors gratefully acknowledge the contribution to this work of the Victorian Operational Infrastructure Support Program received by the Burnet Institute. CW was supported by an Australian Postgraduate Award and ML was supported by an Australian Government Department of Health Preventive Research Fellowship. The authors thank Campbell Aitken at the Burnet Institute for his contribution to this manuscript. The following project partners are also acknowledged: Gippsland Women's Health Service, West Gippsland Healthcare Group, Department of Education and Early Childhood Development and Gippsland Medicare Local.