Book Chapter

Hypothesis Testing & ANOVA

Erik Mooi, Marko Sarstedt

CONCISE GUIDE TO MARKET RESEARCH: THE PROCESS, DATA, AND METHODS USING IBM SPSS STATISTICS | SPRINGER-VERLAG BERLIN | Published : 2011

DOI: 10.1007/978-3-642-12541-6_6

University of Melbourne Researchers

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Keywords

Familywise Error Rate
Significance
One-Tailed and Two-Tailed Tests
Social Sciences, Mathematical Methods
Degrees of Freedom
Type I and Type Ii Error
Statistical Significance
Null and Alternative Hypothesis
P-Value
Post Hoc Tests
Power of a Test
Kolmogorov-Smirnov-Test
Shapiro-Wilk Test
Z-Test
T-Test
Mathematical Methods in Social Sciences
Social Sciences
Alpha-Inflation
Business
One-Way and Two-Way Anova
Parametric and Nonparametric Tests
Independent and Paired Samples T-Test
F-Test
One-Sample and Two-Samples T-Tests
Business & Economics
Levene'S Test