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Book Chapter

Descriptive Statistics

Erik Mooi, Marko Sarstedt

CONCISE GUIDE TO MARKET RESEARCH: THE PROCESS, DATA, AND METHODS USING IBM SPSS STATISTICS | SPRINGER-VERLAG BERLIN | Published : 2011

DOI: 10.1007/978-3-642-12541-6_5

University of Melbourne Researchers

Erik Mooi's Profile Picture
Erik Mooi Author Management and Marketing

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3Web of Science

Keywords

Log Transformation
Social Sciences
Bar Chart
Mode
Outliers
Standard Deviation
Z-Transformation
Mathematical Methods in Social Sciences
Social Sciences, Mathematical Methods
Cross Tabs
Pie Chart
Dummies
Variance
Frequency Table
Codebook
Business & Economics
Spss
Line Chart
Median
Mean
Correlation
Covariance
Histogram
Workflow
Scatter Plots
Business

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