Journal article

Inertia and Managerial Intentionality: Extending the Uppsala Model

D Dow, P Liesch, L Welch

Management International Review | Springer Verlag | Published : 2018

Abstract

The Uppsala Internationalization Process Model is the most cited model within the field of international business. However, even with its most recent formulation, the model is predicated on a key set of assumptions about the limiting and releasing mechanisms in a ‘change of state’ decision. The model assumes that uncertainty, risk, lack of trust, and lack of awareness of opportunities are the main constraints, and that the accumulation of experiential knowledge, trust, and market commitment are the main releasing factors that allow a firm to overcome those constraints and progress to a higher state of commitment. We argue that the preceding view may be excessively narrow, and that inertia an..

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