Journal article
Towards the development of a simulator for investigating the impact of people management practices on retail performance
PO Siebers, U Aickelin, H Celia, CW Clegg
Journal of Simulation | TAYLOR & FRANCIS LTD | Published : 2011
DOI: 10.1057/jos.2010.20
Abstract
Models to understand the impact of management practices on retail performance are often simplistic and assume low levels of noise and linearity. Of course, in real life, retail operations are dynamic, nonlinear and complex. To overcome these limitations, we investigate discrete-event and agent-based modelling and simulation approaches. The joint application of both approaches allows us to develop simulation models that are heterogeneous and more life-like, though poses a new research question: When developing such simulation models one still has to abstract from the real world, however, ideally in such a way that the essence of the system is still captured. The question is how much detail is..
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Awarded by Engineering and Physical Sciences Research Council