The salon as clinic: Problematising, treating, and caring for skin

Abstract

In this paper I draw upon Foucault's concept of the clinic, as well as his later work on the 'care of the self', in a consideration of the problems that are diagnosed, and the treatments that take place, within the beauty salon. As biotechnology descends to the sub-molecular level, so those spaces that are linked to the laboratory through the diffusion of knowledges, practices and material products-such as the salon-are also reworked. Traditionally the locus for an array of experts in both body and mind who instruct (mostly) women on how to care for the self, salons use a series of 'cutting edge' treatments to pamper and groom the body, correcting as it does so various problem areas such as ..