Future scenarios of the collaborative economy: Centrally orchestrated, social bubbles or decentralized autonomous?
JA Fehrer, S Benoit, L Aksoy, TL Baker, SJ Bell, RJ Brodie, M Marimuthu
Journal of Service Management | Emerald | Published : 2018
Purpose: The collaborative economy (CE), and within it, collaborative consumption (CC) has become a central element of the global economy and has substantially disrupted service markets (e.g. accommodation and individual transportation). The purpose of this paper is to explore the trends and develop future scenarios for market structures in the CE. This allows service providers and public policy makers to better prepare for potential future disruption. Design/methodology/approach: Thought experiments – theoretically grounded in population ecology (PE) – are used to extrapolate future scenarios beyond the boundaries of existing observations. Findings: The patterns suggested by PE forecast..View full abstract