Journal article

Who uses smart card? Understanding public transport payment preference in developing contexts, a case study of Manila's LRT-1

Ying Lu, Iderlina Mateo-Babiano, Eden Sorupia

IATSS Research | Elsevier | Published : 2019

Abstract

The culture of “tingi-tingi” or sachet economy provides a strong backdrop to better understand the payment mode preference of the riding public in the Philippines. First, the use of single journey tickets (SJT) reflects the purchasing practices amongst the urban poor thereby affecting the promotion and uptake of public transport smart cards. Second, as a glocalization strategy, it can inform what, how, when, and why services that has global uptake can be tailored towards the realities of a differentiated, local market conditions. Categorical principal component analysis (CATPCA) is presented to determine the key variables explaining the likelihood of uptake of smart cards for public transpo..

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