A randomized trial assessing the effects of health claims on choice of foods in the presence of front-of-pack labels
Zenobia Talati, Richard Norman, Bridget Kelly, Helen Dixon, Bruce Neal, Caroline Miller, Simone Pettigrew
AMERICAN JOURNAL OF CLINICAL NUTRITION | OXFORD UNIV PRESS | Published : 2018
Background: As a public health intervention, front-of-pack labels (FoPLs) have the potential to reach large numbers of consumers and promote healthier food choices. Of the different FoPLs, those that summarize a product's overall nutritional profile tend to be most effective in guiding healthier choices. However, information is lacking as to whether FoPLs are as effective when nutrient or health claims also appear on-pack. Objective: The aim of this study was to examine how the choice of foods of varying levels of healthfulness (less healthy, moderately healthy, and healthier) is affected by the appearance of various FoPLs (Daily Intake Guide, Multiple Traffic Lights, Health Star Rating) whe..View full abstract
Awarded by ARC
Awarded by National Health and Medical Research Council
Supported by an ARC Linkage grant (LP130100428), with contributions from the South Australian Health and Medical Research Institute, the National Heart Foundation, Cancer Council NSW, and Cancer Council Victoria. KB was supported by a National Health and Medical Research Council Principal Research Fellowship (ID 1042442).