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Whāriki: The growth of Māori kin community entrepreneurship

Merata Kawharu, P Tapsell

Oratia Media Ltd | Published : 2019

Abstract

Understanding what drives enterprise within an indigenous cultural space is not widely understood in New Zealand. Whāriki reveals how kin-based business ventures created by Māori have promoted social, economic and environmental wellbeing from the whenua (land) up. Its core is eight case studies — some arising from iwi-driven ideas, some ideas from marae-based whanau. These range from a bee school in Northland, ginseng growing in the King Country, to the rehabilitation of Māori prisoners in Dunedin and a web-engaged response to accessing tribal marae. Always reaching into ancestral ties and lessons to provide guidance and foundation for their ideas, these businesses are wrapped in cultural ap..

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University of Melbourne Researchers