Is preference for mHealth intervention delivery platform associated with delivery platform familiarity?

Abstract

BACKGROUND: The aim of this paper was to ascertain whether greater familiarity with a smartphone or tablet was associated with participants' preferred mobile delivery modality for eHealth interventions. METHODS: Data from 1865 people who participated in the Australian Health and Social Science panel study were included into two multinomial logistic regression analyses in which preference for smartphone and tablet delivery for general or personalised eHealth interventions were regressed onto device familiarity and the covariates of sex, age and education. RESULTS: People were more likely to prefer both general and personalised eHealth interventions presented on tablets if they reported high o..