Report

The Impact of ARIA Charts, NZ Charts and Regional Spotify Charts on Consumer Purchasing Behaviour in the Live Music Industry

Guy Morrow, Jennifer Beckett

William Morris Endeavor Pty Ltd | Published : 2019

Abstract

This report used a mix of qualitative and quantitative research approaches to examine the impact of ARIA charts, NZ charts and regional Spotify charts on consumer purchasing behaviour in the Australian live music industry. We find that the charts do not reflect potential touring success in Australia and New Zealand. In the first instance we find that with the increasingly globalized music industries, aided by rise of streaming services, the ARIA and NZ charts have come to be dominated by international artists. There are several compounding factors causing this: • Larger overseas audiences skewing the listening data that drives Spotify’s algorithm, privileging overseas acts as a result. • th..

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