Journal article

The evolution of Coca-Cola Australia's soft drink reformulation strategy 2003–2017: A thematic analysis of corporate documents

J Lacy-Nichols, G Scrinis, R Carey

Food Policy | Elsevier | Published : 2020


© 2019 Elsevier Ltd Governments around the world are pressuring the soft drink industry to reformulate sugary drinks, in particular through taxes on sugar content or front-of-pack labels identifying products high in sugar. Even in countries with no sugary drink tax, such as Australia, the soft drink industry has a reformulation policy. While reformulation is often framed as a “win-win” solution for business and public health, many public health experts consider it to be a political strategy to improve corporate reputations and minimise the threat of regulation. We use a case study of Australia's largest soft drink company, Coca-Cola Australia, to examine the evolution of corporate reformulat..

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Funding Acknowledgements

J.L.N. was supported by a PhD scholarship from the University of Melbourne. The other authors declare that they received no additional funding to develop this paper. This research did not receive any specific grant from funding agencies in the public, commercial or not-for-profit sectors.