Conference Proceedings

Unlocking the Dynamics of Subjective Financial Well-being in Retirement

Teagan Altschwager, Jody Evans

2019 AMA Summer Academic Conference Proceedings | American Marketing Association | Published : 2019

Abstract

This large qualitative study, comprising of consumer focus groups and key informant interviews, explores the nuances and dynamics of subjective financial well-being that exist for Australian retirees.

University of Melbourne Researchers