Learning cycles and focus groups: A complementary approach to the A3 thinking methodology

Abstract

Purpose – This study aims to propose a complementary method to the A3 information collection, data analysis and capturing and sharing knowledge to facilitate problem solving in a general framework. The incorporation of this method minimizes the difficulties identified in the literature focused on continuous improvement of processes. The method comprises combining triangulation techniques utilizing focus groups for a survey of qualitative data and the approach called Look – Ask – Model – Discuss – Act (LAMDA), which was originally designed for cycles of knowledge creation applied in product development processes. Design/methodology/approach – The methodology proposed in this work follows the ..