Journal article

Platform Governance Design in Platform Ecosystems: Implications for Complementors’ Multihoming Decision

L Chen, J Yi, S Li, TW Tong

Journal of Management | SAGE Publications | Published : 2021

Abstract

Extant platform research focuses on how platform owners’ governance behaviors directly affect complementors. This study explicates the multilateral interdependence among different groups of producers within a platform ecosystem. We theorize about how platform owners’ governance design may create frictions between platform providers and complementors. While open governance grants greater autonomy to platform providers, it also cultivates a more complex ecosystem for complementors. Since ecosystem complexity raises the cost of product customization, complementors will be less willing to port an existing complement to a more complex ecosystem, that is, less likely to multihome. The negative eff..

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