Testing a Strategic Investment Evaluation Tool at Kilgors. A digital-based Simulation Case

Abstract

Kilgors is a diversified listed multinational organization operating across three major industries: winery, hotels, and media and entertainment. The focus of the case is the capital investment appraisal of strategic investments. Kilgors management is seeking more comprehensive ways to evaluate strategic investments and has developed a new tool—the strategic investment model (the SIM model)—to assist with the evaluation of strategic-type investments. Your role is to spend time at Kilgors through participation in the capital investment review committee meetings and then test the new model using two proposed investments presented at the meeting. The case opens at one of Kilgors’ capital investm..