Journal article

The impact of purchase goal on wine purchase decisions

Angela R Dobele, Luke Greenacre, Jane Fry

International Journal of Wine Business Research | EMERALD GROUP PUBLISHING LTD | Published : 2018

DOI: 10.1108/IJWBR-07-2016-0021

Citation metrics

3Web of Science
4Scopus
4Dimensions

Keywords

Purchase Context
Consumers
Private
Origin
Purchase Indicators
Online Survey
Brand
Insights
Possessions
Agriculture
Alcohol-Consumption
Seemingly Unrelated Regression
Quality
Life Sciences & Biomedicine
Perceptions
Agronomy
Science & Technology
Value Judgements
Wine Marketing
Price