Journal article

Starting a behavioural insights team: Three lessons from the Behavioural Economics Team of the Australian Government

Sarah Ball, Michael Hiscox, Tara Oliver

Journal of Behavioral Economics for Policy | Society for the Advancement of Behavioral Economics | Published : 2017


Applying behavioural economics, science and psychology, a combination sometimes referred to as ‘behavioural insights’, has become a major force in government in Australia and internationally. Part of applying behavioural insights within government often includes establishing an internal behavioural insights team. This paper outlines some of the experiences of one such team, the Behavioural Economics Team of the Australian Government (BETA). In the short time since their establishment in 2016, BETA has learned some important lessons which largely align with the importance of finding balance. Balance between garnering support from the top while also building enthusiasm for the work from the gr..

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University of Melbourne Researchers