Journal article

Modelling Tourists' Acceptance of Hotel Experience-Enhancement Smart Technologies

Donglin Han, Huiying Cynthia Hou, Hao Wu, Joseph HK Lai

SUSTAINABILITY | MDPI | Published : 2021


Whereas the use of specific smart technologies in various sectors of the tourism industry has been under greater scrutiny in recent years, research that investigates tourists’ acceptance of smart technologies applied as a whole to hotels is largely underexplored. To address this shortfall, a study with a focus on tourists’ acceptance of experience-enhancement smart technologies has been conducted. A technology acceptance model based conceptual framework was developed, followed by a series of interviews with the managerial staff of ten hotels in Hong Kong that adopt experience-enhancement smart technologies. Based on the interview findings, a questionnaire was designed for use in a survey in ..

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University of Melbourne Researchers