Journal article

User acceptance of web-based Negotiation Support Systems: The role of perceived intention of the negotiating partner to negotiate online

Ofir Turel, Yufei Yuan

GROUP DECISION AND NEGOTIATION | SPRINGER | Published : 2007

Abstract

With the rapid growth of web-based services and global trade, there is some commercial potential for web-based Negotiation Support Services (WNSS). This market potential, however, is somewhat untapped. While previous studies had examined WNSS adoption by individual decision makers, this situation is not fully realistic, as the conformity of all negotiating partners is required for web-based negotiation to happen. Therefore, this study extends the technology acceptance model for the context of e-negotiation through the inclusion of perceptions regarding the intention of the negotiating partner to use WNSS (i.e., perceived intentions). An empirical investigation, based on phone interviews with..

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