The effect of information on public acceptance - The case of water from alternative sources
Sara Dolnicar, Anna Hurlimann, Long Duc Nghiem
JOURNAL OF ENVIRONMENTAL MANAGEMENT | ACADEMIC PRESS LTD- ELSEVIER SCIENCE LTD | Published : 2010
This study aims to provide conclusive evidence that information about water from alternative sources increases public acceptance. We conducted an experiment with 1000 Australian respondents asking them about their acceptance of recycled and desalinated water for a range of purposes under two conditions: 1) no information provided and 2) information about the production process provided. Results indicate that - both for desalinated and recycled water - the stated likelihood of use increases significantly if people are provided with information about the production process. This has major implications for public policy makers indicating that providing factual information (as opposed to persuas..View full abstract
Awarded by Australian Research Council (ARC)
This study was funded through an Australian Research Council (ARC) Discovery Grant (DP0878338). We thank Ben Posetti for his contribution to the study as research assistant and Rob Hood from the Faculty of Commerce at the University of Wollongong for graphics support in developing the information stimuli.