Journal article

Learning modernity: lifestyle advice television in Australia, Taiwan and Singapore

Tania Lewis, Fran Martin

ASIAN JOURNAL OF COMMUNICATION | ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD | Published : 2010

Abstract

This article examines the role of lifestyle advice television programming in Australia, Taiwan and Singapore. Lifestyle television in the Asia-Pacific region includes a range of 'popular factual' formats from cooking and health shows to reality-style make-over shows and consumer advice programmes. What unites these shows, from Singapore's highly popular Home Décor Survivor to Taiwan's Lifestyle Experts and Australia's Better Homes and Gardens is their concern with instructing their audiences in everyday life skills while showcasing the latest consumer products and services. In this article we argue that, in inducting ordinary viewers into the 'art of living' these increasingly ubiquitous for..

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University of Melbourne Researchers