Journal article

Linking Service-Dominant Logic and Strategic Business Practice: A Conceptual Model of a Service-Dominant Orientation

Ingo O Karpen, Liliana L Bove, Bryan A Lukas

Journal of Service Research | SAGE PUBLICATIONS INC | Published : 2012

DOI: 10.1177/1094670511425697

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133Web of Science
172Scopus
171Dimensions

Keywords

Service-Dominant Orientation
Business & Economics
Value Propositions
Perspective
Insights
Loyalty
Interaction Capabilities
Product
Business
Market Orientation
Customer
Theoretical Foundations
Cocreation Capability
Service-Dominant Logic
Co-Creation
Value-Creation
Social Sciences
Value Cocreation