Journal article

Tobacco Packaging and Mass Media Campaigns: Research Needs for Articles 11 and 12 of the WHO Framework Convention on Tobacco Control

David Hammond, Melanie Wakefield, Sarah Durkin, Emily Brennan

Nicotine & Tobacco Research | OXFORD UNIV PRESS | Published : 2013


INTRODUCTION: Communicating the health risks of smoking remains a primary objective of tobacco-control policy. Articles 11 and 12 of the World Health Organization's Framework Convention on Tobacco Control establish standards for two important forms of communication: packaging regulations (Article 11), and mass media campaigns (Article 12). METHODS: A narrative review approach was used to identify existing evidence in the areas of package labeling regulations (including health warnings, constituent and emission messages, and prohibitions on misleading information) and communication activities (including mass media campaigns and news media coverage). When available, recent reviews of the liter..

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Awarded by U.S. National Cancer Institute


Funding Acknowledgements

This paper was commissioned by the Global Network of the Society for Research on Nicotine and Tobacco, with funding from the U.S. National Cancer Institute. The opinions expressed are those of the authors and should not be construed as reflecting positions of the Society for Research on Nicotine and Tobacco or the National Cancer Institute. Additional support was provided by the Propel Centre for Population Health Impact, a Canadian Institutes of Health Research New Investigator Award, a Canadian Cancer Society Research Institute Junior Investigator Award, and a project grant from the U.S. National Cancer Institute (P01 CA138-389-01). Melanie Wakefield was supported by an Australian National Health and Medical Research Council Principal Research Fellowship.