Journal article

'Not the full Monty': a qualitative study of seniors' perceptions of generic medicines in Western Australia

Caroline Bulsara, Anne McKenzie, Frank Sanfilippo, C D'Arcy J Holman, Jon E Emery

AUSTRALIAN JOURNAL OF PRIMARY HEALTH | CSIRO PUBLISHING | Published : 2010

Abstract

The study explored consumers' perspectives on generic medicine use in Australia. A qualitative methodology was used to explore the topic, including community participation in the form of forums, focus groups and a panel of seniors. Three consumer forums were held from which a seniors' panel was formed and a series of focus groups were conducted. Participants demonstrated considerable mistrust of generic medicines. Participants highlighted their uncertainty about the extent of pharmaceutical companies' influence on health professionals, the mistrust of foreign generic manufacturers and scepticism in their equivalence. In addition, the substitution of generic medicines and variability in packa..

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University of Melbourne Researchers