Media business studies as we see it: why does it matter, for whom, and how do you get published?
Mart Ots, Gergely Nyilasy, Ulrike Rohn, Patrik Wikstrom
JOURNAL OF MEDIA BUSINESS STUDIES | ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD | Published : 2015
To the delight of the renewed editorial team, the Journal of Media Business Studies (JOMBS) receives an increasing number of submissions every week. Given the growing interest in the study of media business, whether from the angle of economics, management, strategy, organisation studies, marketing, consumer behaviour, innovation and entrepreneurship or other contributing disciplines, this editorial aims to clarify how we look at the field and wish to move the journal forward. In particular, we want to address a few questions that we believe are central for those who wish to publish their research with us and thereby contribute to the academic discussion. This article gives a more elaborate e..View full abstract